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Director of Marketing (Brooklyn NY, Consumer Electronics, Amazon Seller Central)

Website Hire With Jarvis - Michael Tavani

Company Overview: Our client is a leading provider of innovative consumer electronics solutions, dedicated to enhancing the lives of our customers through cutting-edge technology and superior quality products. With a strong commitment to excellence and a passion for innovation, we’ve established ourselves as a trusted brand in the consumer electronics industry. As we continue to grow and expand our presence in the digital marketplace, we’re seeking a talented Director of Marketing to lead our marketing efforts and drive growth through Amazon Seller Central and other online channels.

Position Overview:
As the Director of Marketing, you will be responsible for developing and executing strategic marketing initiatives to drive awareness, engagement, and sales of our consumer electronics products. Leveraging your experience with Amazon Seller Central and other digital marketing platforms, you will lead a team to create compelling marketing campaigns, optimize product listings, and drive traffic and conversions on Amazon and other online channels. If you’re a dynamic marketing leader with a proven track record of success in the consumer electronics industry, we want you on our team.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to drive awareness, engagement, and sales of our consumer electronics products.
  • Lead the development and optimization of product listings on Amazon Seller Central, ensuring strong visibility, conversion rates, and customer satisfaction.
  • Collaborate with cross-functional teams, including product development, sales, and eCommerce, to align marketing initiatives with overall business objectives.
  • Drive traffic and conversions through digital marketing channels, including paid search, display advertising, social media, and email marketing.
  • Analyze marketing performance metrics and KPIs, identifying trends, opportunities, and areas for improvement to optimize marketing strategies and drive ROI.
  • Manage relationships with external marketing agencies and vendors, ensuring effective execution of marketing campaigns and initiatives.
  • Stay abreast of industry trends, emerging technologies, and best practices in digital marketing and consumer electronics, continuously adapting strategies to maintain a competitive edge.
  • Lead and mentor a team of marketing professionals, providing guidance, support, and development opportunities to drive team success.

Qualifications:

  • 7+ years of experience in marketing leadership roles, preferably in the consumer electronics industry.
  • Proven track record of success in developing and executing marketing strategies to drive sales growth and achieve business objectives.
  • Experience with Amazon Seller Central and other digital marketing platforms, with a strong understanding of eCommerce and online retail.
  • Strong analytical and strategic thinking skills, with the ability to translate data into actionable insights and strategies.
  • Excellent leadership and communication skills, with the ability to inspire and motivate teams to achieve results.
  • Results-oriented mindset, with a focus on driving continuous improvement and innovation in marketing operations.

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