Sr Demand Generation Manager

As a Senior Demand Generation Manager with our DataTech client, you will be at the forefront of the marketing efforts, spearheading the development and execution of high-impact demand generation strategies. You’ll have the opportunity to shape the company’s growth trajectory by attracting and converting prospects into qualified leads. Collaborating with cross-functional teams, you will lead the charge in creating and implementing campaigns that drive customer acquisition and revenue generation.

 Responsibilities:

• Develop and execute comprehensive demand generation strategies to drive high-quality lead generation and increase brand awareness.
• Create and manage multi-channel marketing campaigns, utilizing email marketing, content marketing, social media, and paid advertising.
• Analyze campaign performance using data-driven insights to continually optimize and improve results.
• Collaborate with the marketing team to craft compelling content and messaging that resonates with target audiences.
• Work closely with the sales team to align marketing efforts with their needs, supporting lead nurturing and conversion.
• Utilize marketing automation and CRM tools to manage campaigns and track lead engagement.
• Stay up-to-date with industry trends and best practices in demand generation and marketing automation.

Requirements:

• Proven B2B SaaS experience