eCommerce Marketing Manager

Role: eCommerce Marketing Manager
Location: Los Angeles, CA
Salary: $100,000 – $150,000

About Us: We are an innovative company specializing in direct-to-consumer (D2C) lifestyle brands, dedicated to delivering remarkable experiences for our customers, employees, and business partners. We’re seeking a talented and experienced Performance Marketing Manager to enhance our marketing efforts.

Position Overview: We are seeking a skilled Performance Marketing Manager to support our paid marketing efforts. This role will focus on optimizing our marketing strategies to maximize ROI with a multi-million dollar annual budget across paid search, paid social, affiliate, programmatic video, and display campaigns. The ideal candidate will be hands-on with ad platforms, data-driven, and capable of tactical execution and strategic oversight. Experience managing internal marketing teams and agencies is crucial as this position will work closely with a small, dynamic team.

Essential Duties & Responsibilities:

• Implement data-driven performance marketing strategies to achieve growth objectives.
• Assist in managing a multi-million dollar annual marketing budget, optimizing spend across multiple channels to achieve maximum ROI.
• Support a team of performance marketing professionals, fostering a culture of innovation and continuous improvement.
• Oversee aspects of paid search, paid social, affiliate marketing, programmatic video, and display advertising campaigns across multiple platforms, including Google Ads, Facebook Ads, Amazon Ads, and Impact.
• Utilize data analytics and KPIs to drive decisions, optimize campaigns, and report on performance to senior leadership.
• Collaborate cross-functionally with owned and organic marketing teams, product, analytics, and creative teams to ensure cohesive marketing efforts aligned with business goals.
• Stay updated with industry trends and best practices, implementing cutting-edge strategies to stay ahead of the competition.

Knowledge, Skills, and Abilities:

• Bachelor’s degree in Business, Economics, Finance, Marketing, or a related field required.
• 5+ years of experience in performance marketing with a focus on paid search, paid social, affiliate marketing, and programmatic channels.
• Proven track record of managing a significant marketing budget and achieving measurable results.
• Experience with Google Ads, Facebook Ads Manager, Google Merchant Center, and Amazon Ads. Experience with the Impact platform is a plus.
• Hands-on experience with campaign management, optimization, and A/B testing.
• Strong analytical skills with proficiency in data interpretation and reporting.
• Experience managing internal teams and external agencies effectively.

Why Join Us?

• Be part of an innovative and dynamic team.
• Opportunity to drive impactful marketing strategies and see tangible results.
• Competitive salary and benefits package.
• A culture that values creativity, collaboration, and professional growth.

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